Dominica’s Nature Island Challenge 3.0 premieres in the USA and Canada this Saturday August 15

 Global Digital Release on Tuesday August 18, 2015!

 Roseau, Dominica – (August 13, 2015) – The highly anticipated third edition of Dominica’s Nature Island Challenge (NIC 3.0) premieres in the USA and Canada this Saturday August 15, 2015 at 2PM ET on Outside Television.

In April 2015, six teams of four competed in NIC 3.0, a four-day hiking competition, covering more than 40 miles predominantly along Dominica’s Waitukubuli National Trail, the only long distance hiking trail in the Caribbean.  Described as one of “the toughest competitions in the Caribbean”, athlete teams encountered a series of adventure, cultural, and photo challenges involving strategy, problem solving, and creativity.  The teams comprised of accomplished, socially connected, adventure seeking athletes who were revved up to participate in this once-in-a-lifetime experience, which took them across the rainforests, lakes, rushing streams, cascading waterfalls, and breathtaking scenery that define Dominica and the Nature Island Experience.  The teams represented four countries:  USA, Germany, Trinidad & Tobago, and Barbados.

Discover Dominica Authority hosted this exciting dual purpose event, which markets the unique attributes of the destination all in an effort to increase visitor numbers.  2014 Champions, Trinidad White noted that: “We are competing in the Nature Island Challenge because we love what it brings in the most beautiful hiking country in the World.  It identifies who we are and what we love.  WE ARE READY to take on the rainforest and mountains of Dominica.”

With growing interest from the global market each year, do not miss the opportunity to view the competitiveness of the twenty-four NIC athletes and tell your friends and family in the USA and Canada to tune in to NIC 3.0 on Outside Television!

On Tuesday, August 18^th, 2015 the one-hour show will be released digitally at www.youtube.com/nichallenge.  Other airings will be announced at a later date.

Outside Television is the only national programming network in North America dedicated to the active outside lifestyle.  Based on Outside Magazine and its critically acclaimed brand, Outside Television embraces running, biking, skiing, sailing, surfing, kayaking and any other adventures involving wind, water, snow and terrain; as well as the full spectrum of people’s lives who engage in them.

Outside Television is currently available in over 30 million homes through the following distributors: Comcast’s XFINITY, Cox Communications, CenturyLink Prism TV, Google Fiber and several members of the National Cable Television Cooperative.

For more information on Dominica, contact Discover Dominica Authority at 767 448 2045. Or, visit Dominica’s official website: www.DiscoverDominica.com, follow Dominica on Twitter and Facebook and take a look at our videos on YouTube.

About Dominica: Dominica (pronounced Dom-in-EEK-a, and not to be confused with the Dominican Republic) is a haven for adventure travelers seeking a unique vacation that includes: hiking and adventure, cultural events/festivals, diving and water sports, whale/dolphin watching and canyoning adventures. Dominica lies south of Guadeloupe and north of Martinique in the Eastern Caribbean. Air travelers can connect to Dominica on Air Antilles Express, Air Sunshine, Hummingbird Air, LIAT, Seaborne Airlines, or Winair from the surrounding hubs of Antigua, Barbados, Guadeloupe, Puerto Rico, St. Maarten, and U.S. Virgin Islands.  If travelling by sea, travelers can connect to Dominica on L’Express Des Iles ferry service from Guadeloupe, Martinique, and St. Lucia.