Backlash Against Goya CEO Explained As Calls For Boycott Grow | MSNBC

NBC News contributor, Julio Ricardo Varela, joined Alex Witt to explain his most recent op-ed on the growing calls within the Latino community to boycott Goya Foods after Goya Foods CEO Bob Unanue called President Trump a 'blessed' leader.» Subscribe to MSNBC:

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Backlash Against Goya CEO Explained As Calls For Boycott Grow | MSNBC

49 comments

  1. This journalist asks, ” Why step into it?” I can answer that easily.
    This guy and his family are part of an elite class that believes they are superior to the common man. To say he’s tone deaf is an understatement. He’s completely clueless.
    So, I wholeheartedly support this boycott! It’s past time for “The People” to speak up!

    1. 3 days ago he was fine?? The real elites are the Latino “leadership” that tells Latinos how to vote. How long before the Uncle Tomas label starts getting pinned on folks that think for themselves?

    1. Nathaniel Lollis Goya gives money to scads of right wing causes. The CEO’s words are just the tip of the iceberg.

    2. @Jose Martinez I have some coconut milk and coconut water in my pantry now. I’m not buying more. There are other products.

    3. @sk8queen yeah enjoy it they’re probably gonna CLOSE goya since you’re not buying anymore you probably won’t understand you depend on foodstamps every month you don’t know how many people depend on that company to feed their kids

  2. I’m not a Latina and would be described as a white middle class middle aged woman. I will NEVER buy another Goya product. Ever. Hasta luego, Goya

    1. Agree. I won’t buy again too. I will buy other brands. He may make a lot of money from PPP. SHAME ON HIM.

    2. Sadly, the company gets the blame for what its CEO said. The company should find a way to permanently oust their brainless maga moron CEO and be allowed to continue on as before. The company and its employees deserve to be seen as being apart and judged on its own brand merits. It would be a shame to see this brand disappear.

    3. ​@Alexander Burawa, the only thing to save the company asks him to resign. It may go back to normal. Many CEO did that before.

  3. We will repay him with our dollars, I’m telling all my friends to stop buying their products, we will see what happens next

  4. We need to just not buy the products, we are blessed to have other options too, go expand in Alabama

  5. He said he won’t but I can’t wait for that “phoney” apology and yes it’s coming it always does!

  6. I remember the Atlanta bus boycott when the bus company didn’t realize that 70% of their customers were black made them do an about-face quick😨

  7. *Where you spend your dollars in a capitalist society is almost the equivalent of voting in a way. Why would we make people rich that stand against our core value*

  8. He’s free to support whomever he pleases. And people are free to spend their dollars elsewhere.

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